Better Intelligence, Better Outcomes: Navigating the e-Commerce Landscape Using Line Item

COVID-19 may have changed how we shopped out of necessity, but a year after the initial retail reckoning, new habits…

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Walmart Analytics: How to Drive More e-Commerce Sales

Consumers may be shopping online more than ever during and after COVID-19, but Walmart is still a dominant force in…

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Amazon Analytics: How to Drive More e-Commerce Sales

Let’s talk about the elephant in the room: Amazon is undeniably the king of e-commerce, and it’s here to stay….

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What You Don’t Know Is Hurting You: E-Commerce Business Intelligence Data with Line Item

Knowledge is power in e-commerce. In a rapidly growing, highly competitive market, decisions about your business are only as good…

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Know Thy Shelf: Win E-Commerce SEO With Line Item

If you want to grow your e-commerce, the formula is simple: traffic multiplied by conversion rate equals sales. Even if…

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Line Item, Your Lifeline to More Profitable E-Commerce

A year into the pandemic, it’s clear that consumers have adopted a “new normal” for shopping—and it’s digital. According to…

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E-commerce intelligence like you’ve never experienced before!

Hot off the press: Online Customers Spend $14 Billion On Black Friday And Thanksgiving AND $10.8 Billion on Cyber Monday…

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Are you ready for the NEW e-commerce?

Ironbridge Software and Interactive Edge take a deep dive into e-commerce in a COVID world.

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Ironbridge Software introducing ‘Line Item’

In the Ecommerce channel, effective analytics are a must. If you are not answering all the below questions (and many…

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Channel harmonizing – avoiding channel conflict at all costs!

Does channel conflict concern you? It should. Thanks to the innovations of our digital age, manufacturers have more choices than…

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Pricing strategies for e-commerce

Once upon a time, factoring retail pricing was as easy as choosing a fixed margin, adding it to your cost…

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Using data to decode the 7 Ps of marketing

Last month, we promised you more e-commerce strategies for 2019. Before we dig into social media marketing, customer loyalty programs…

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